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Ikoy-Ikoyan Ala Arief Muhammad (Instagram)
Tren Ikoy-ikoyan sendiri diketahui berawal dari nama M. Rizqi Fadhilah alias Ikoy yang merupakan personal assistant (PA) Arief Muhammad.
Setelah memilih DM dari warganet yang menang giveaway, Arief biasanya memanggil dengan kalimat 'Ikoy tolong transfer' sebagai seruan untuk mengirim makanan atau sejumlah uang kepada pemenang.
Uniknya, pembagian hadiah ini dilakukan sesuai dengan mood Arief Muhammad, kadang ada yang memang sengaja meminta karena butuh sesuatu, tapi ada pula yang dapat jutaan karena berhasil memuji atau mengambil hati sang idola dengan kata-kata gombal.
Ada yang ikut main Ikoy-Ikoyan?
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