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TikTok Indonesia resmi menutup fasilitas transaksi e-commerce di kanal TikTok Shop per tanggal 4 Oktober pada jam 17.00 WIB.
Mengenai kabar ini, hampir seluruh penjual online merasa sedih hingga mereka pun berebut untuk memberikan diskon besar-besaran.
Tak sedikit para penjual di TikTok yang terus merayu para pembeli untuk melakukan transaksi sebelum toko mereka ditutup.
Salah satunya adalah akun @fayyy2199. Ia menjual produk headset dengan harga murah. Ia mengaku memberi diskon karena fitur TikTok Shop akan ditutup hari ini.
"Live terakhir bareng TikTok Shop ! Monster habisin stok, Rp 99 ribu !" tulisnya.
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Ilustrasi TikTok Shop (via detik)
Lalu ada juga produk kecantikan lokal, @somethincofficial, yang ikut memberikan promo berjudul 'closing sale'.
Mereka memberikan promo berupa buy 1 get 1 sekaligus berbagai produk diskon lainnya.
"Langsung dibeli yuk kak, mumpung ini hari terakhir TikTok," ucap penjual di tayangan langsung itu.
Informasi mengenai TikTok Shop ini diatur langsung oleh Menteri Perdagangan Zulkifli Hasan (Zulhas) pada 26 September 2023 lalu.
Dalam pernyataan resminya, TikTok menyebutkan akan terus berkoordinasi dengan Pemerintah Indonesia terkait langkah dan rencana ke depan.
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